Liem, Cassandra, Petropoulos, Georgios, (2016), “The economic value of personal data for online platforms, firms and consumers”, 14 Ιανουαρίου
Data is often referred to as the ‘oil of the twenty-first century’. This article reviews how personal data generate economic value for the three major parties of the digital market: online platforms (such as search engines, social networking sites, online videos, content sites) and their clients, companies and consumers.
Σχετικές Αναρτήσεις
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